What Makes Someone Pick up a Book? We’ve touched on this a couple of times, but it bears repeating: there are so many books in the world, with hundreds more being released every day; what is going to make your book stand out? Something that might help you decide why yours is different, which will…
Five Minutes with Robert Fraser We sent some questions to our soon-to-be-released author, Robert Fraser, to which he kindly and comprehensively responded, to give his readers a better idea of what to expect with his new book. ‘Pascal’s Tears’ is a beautiful and moving ‘opened letter’ about ethical decisions, about life and death, and about…
Social Media: How to use it Effectively Marketing of any kind can be a very daunting concept, and that’s why lots of authors require a good, proactive publisher with the right kind of contacts that the author on their own wouldn’t have access to. But effective marketing still requires a team effort. Even with a…